Senior Officer - Assistant Manager, Digital Marketing (E-Banking)

Responsibilities

• Design and implement digital marketing initiatives to achieve business objective & goals
• Work closely with various internal parties and external agencies to formulate campaign strategies
• Evaluate digital marketing activities to identify any potential compliance risks and operational risks
• Work with group compliance to keep abreast of and adhere to the updated group policies and requirements
• Carry on ad-hoc projects as required

Requirements

• University graduate with major in  Business, Marketing or related discipline
• Minimum 3 years of relevant working experience
• Familiar with Banking Ordinance, SFO and relevant rules, codes and guidelines issued by HKMA and SFC
• Excellent knowledge of Facebook, Instagram, WeChat and other social media brands and best practices
• Excellent written and oral Chinese and English, Mandarin is a must
• Sound analytical skills and detail-oriented
• Good command of spoken and written English and Chinese, including Putonghua